Social media for business is no longer optional it's an essential way to reach your customers, gain valuable insights, and grow your brand.
While linkedin might not be the most popular social media platform, it still has 250 million monthly users and is the best platform for professional networking linkedin is a great platform for finding top talent, painting yourself as an industry leader and promoting your business.
Many of us actively use sites like twitter and facebook to promote our businesses let's look at 20 social networking sites for business professionals. Linkedin is the most popular business social network and one of the most recognizable social networks in the world focused on helping professionals maintain their list of connections, linkedin also provides invaluable information on companies and is a great resource for job seekers and for filling job vacancies.
In the current business climate, networking is at the nexus of technology, the customer, and true innovation, and it's about time you put your heart and soul into it in short, it's time to get on board with social or get left behind.
• the social media bible: tactics, tools, and strategies for business success, by lon safko and david brake, is a great guide for business owners and executives who want to use the power of social media to grow their companies. There is so much noise about social media, much of it not very helpful myths about how and why to use these networks abound, spread by networking neophytes and so-called experts (like me) alike what none of us can afford is to stand by and watch it all unfold, for there is money to be made.